Hello! I’m Laura, and I’m here to help your brand grow through smarter, data-driven customer marketing.

I’m a warm, energetic, and results-driven marketing leader who helps brands accelerate growth through owned media channels. With deep expertise in CRM, email, loyalty, and retention marketing, I combine strategic vision with hands-on execution and relationship-focused leadership to deliver measurable impact.

After years leading high-performing marketing teams across the retail sector, I launched my own consultancy to focus on the work I’m most passionate about — and to build a business that reflects my values as a leader, mentor, and coach.

I thrive on partnering with brands across industries to create meaningful, lasting results. My passion lies in loyalty, customer journeys, and strategies that move the needle. I take the time to truly understand each client’s business and culture, building strong, trust-based relationships that go beyond the brief. With a coaching mindset and a flexible, tailored approach, I aim to be both a trusted partner and a catalyst for team success.

Outside of work, I love spending time with my young family, organizing spaces, and exploring creative projects like 3D printing, crochet, and sewing.

If you’re ready to elevate your customer marketing and drive real results, I’d love to work with you — drop me a message and let’s talk.