With a deep understanding of CRM, loyalty, and lifecycle strategy, planning & execution, I offer a flexible mix of services tailored to meet each client’s business needs and internal bandwidth, driving purchases from across the customer journey — from first touchpoint to repeat purchase.
Partnering with brands to unlock growth and retention.
-

Channel Audits with Actionable Insights
Conduct thorough audits of Email, SMS, and Push Notification channels to identify inefficiencies, missed opportunities, and immediate areas for optimization.
-

Long Term Support
Provide support on an ongoing basis to teams requiring expertise and channel/ team leadership, strategy, and channel maintenance & management.
-

Opportunities & Quick Wins
Quickly identify low-effort, high-impact opportunities to deliver meaningful results fast, helping businesses drive momentum while planning for long-term growth.
-

Email Strategy
Develop and implement high-performing email strategies that are proven to drive engagement, revenue, and retention across the customer journey.
-

Lifecycle Mapping & Behavioral Journeys
Build of comprehensive lifecycle journeys and behavioral flows tailored to customer intent, improving conversion rates and retention at every touchpoint.
-

Campaign Calendar Development & Planning
Build strategic, seasonal, and evergreen campaign calendars that align with business goals and maximize channel performance, including segmentation, testing & frequency caps.
-

Customer Retention & Loyalty Program Strategy
Creation of loyalty-driving initiatives that deepen customer relationships, increase repeat purchase rates, and strengthen brand affinity.
-

Customer Reviews Strategy & UGC Utilization
Collect, leverage, and promote customer reviews and UGC to build trust, improve conversion rates, and enhance the full purchase funnel.
I offers services via monthly retainers or hourly rates. Pricing is scalable based on the level of commitment — with more hours and longer-term partnerships offering more cost efficiency.
Whether you need a full-channel strategy, an audit with immediate optimizations, or extra coverage for in-house teams, services can be contracted individually or bundled for greater impact.