With a deep understanding of marketing disciplines including CRM, loyalty, and lifecycle strategy, planning & execution, I offer a flexible mix of services tailored to meet each client’s business needs and internal bandwidth, driving purchases from across the customer journey — from first touchpoint to repeat purchase.
I also offer eCommerce services to manage and develop all aspects of marketing, including paid & organic search, brand social, paid social, CTV and website development.
Partnering with brands to unlock growth.
-

Channel Audits
Conduct thorough audits of owned channels to identify inefficiencies, missed opportunities, and immediate areas for optimization.
-

Long Term Support
Provide support on an ongoing basis to teams requiring expertise and channel/ team leadership, strategy, and channel maintenance & management.
-

Opportunities & Quick Wins
Quickly identify low-effort, high-impact opportunities to deliver meaningful results fast, helping businesses drive momentum while planning for long-term growth.
-

Strategic Leadership
Develop and implement high-performing marketing strategies that are proven to drive engagement, revenue, and retention across the entire purchase funnel.
-

Customer Journey Mapping
Build of comprehensive lifecycle journeys tailored to customer intent and funnel position, improving conversion rates and retention at every touchpoint.
-

Campaign & Promo Calendar Development
Build strategic, seasonal, and evergreen campaign calendars that align with business goals and maximize performance.
-

Customer Retention, Loyalty & Referral Strategy
Creation of loyalty-driving initiatives that deepen customer relationships, increase repeat purchase rates, and strengthen brand affinity.
-

Customer Reviews & UGC Utilization
Collect, leverage, and promote customer reviews and UGC to build trust, improve conversion rates, and enhance the full purchase funnel.
-

eComm Function Leadership
Lead eCommerce teams to deliver on goals and increase sales whilst creaing efficiencies and strong return (both ROI & ROAS) across both paid & owned media.
-

Test & Learn Initiatives
Develop testing plans to drive continous learning across paid & owned media channels.
-

Klaviyo Expert
Support businesses with anything from flow set up, SMS configuration, reporting, and dynamic content testing to segmentation and integrations.
I offers services via monthly retainers or hourly rates. Pricing is scalable based on the level of commitment — with more hours and longer-term partnerships offering more cost efficiency.
Whether you need a full-channel strategy, an audit with immediate optimizations, or extra coverage for in-house teams, services can be contracted individually or bundled for greater impact.