With a deep understanding of CRM, loyalty, and lifecycle strategy, planning & execution, Laura offers a flexible mix of services tailored to meet each client’s business needs and internal bandwidth, driving purchases from across the customer journey — from first touchpoint to repeat purchase.

Partnering with brands to unlock growth and retention.

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    Channel Audits with Actionable Insights

    Conduct thorough audits of Email, SMS, and Push Notification channels to identify inefficiencies, missed opportunities, and immediate areas for optimization.

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    Long Term Support

    Provide support on an ongoing basis to teams requiring expertise and channel/ team leadership, strategy, and channel maintenance & management.

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    Opportunities & Quick Wins

    Quickly identify low-effort, high-impact opportunities to deliver meaningful results fast, helping businesses drive momentum while planning for long-term growth.

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    Email Strategy

    Develop and implement high-performing email strategies that are proven to drive engagement, revenue, and retention across the customer journey.

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    Lifecycle Mapping & Behavioral Journeys

    Build of comprehensive lifecycle journeys and behavioral flows tailored to customer intent, improving conversion rates and retention at every touchpoint.

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    Campaign Calendar Development & Planning

    Build strategic, seasonal, and evergreen campaign calendars that align with business goals and maximize channel performance, including segmentation, testing & frequency caps.

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    Customer Retention & Loyalty Program Strategy

    Creation of loyalty-driving initiatives that deepen customer relationships, increase repeat purchase rates, and strengthen brand affinity.

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    Customer Reviews Strategy & UGC Utilization

    Collect, leverage, and promote customer reviews and UGC to build trust, improve conversion rates, and enhance the full purchase funnel.

Laura offers her services via monthly retainers or hourly rates. Pricing is scalable based on the level of commitment — with more hours and longer-term partnerships offering more cost efficiency.

Whether you need a full-channel strategy, an audit with immediate optimizations, or extra coverage for in-house teams, services can be contracted individually or bundled for greater impact.

Enquire about availability